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	<title>Renegade Publicist</title>
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	<description>How To Get Tonnes Of Free Publicity</description>
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		<title>How Publicity Crashed A Major Website&#8230;</title>
		<description>Hi Folks...

I just wanted to jump online and post this quick YouTube video of a piece of publicity a company I am involved with (via www.itelecom.com.au) received earlier in the week, which caused the web servers to crash due to the number of visitors the segment generated.

All the details on ...</description>
		<link>http://renegadepublicist.com/blog/publicity/how-publicity-crashed-a-major-website/</link>
			</item>
	<item>
		<title>Dilbert on PR</title>
		<description>Something a little light hearted today...






[tags] Dilbert, PR, Publicity [/tags] </description>
		<link>http://renegadepublicist.com/blog/publicity/dilbert-on-pr/</link>
			</item>
	<item>
		<title>PR - The Gift That Keeps On Giving&#8230;</title>
		<description>Over the next few weeks, I am going to release some excerpts from the various interviews I have been putting together for the upcomming 'Unleashing The Power Of Publicity' program... The stuff these experts have been revealing is blowing my mind and I just can't get these 'inside secrets' to ...</description>
		<link>http://renegadepublicist.com/blog/free-stuff/pr-the-gift-that-keeps-on-giving/</link>
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		<title>New Rules for Marketing and PR!</title>
		<description>

Hi All,

I just wanted to let you in on a really powerful audio that John Jantsch of Duct Tape Marketing recently released for his podcast. 

It's a fantastic interview with David Meerman Scott, author of a great book on new media called The New Rules of Marketing and PR.. 

 ...</description>
		<link>http://renegadepublicist.com/blog/free-stuff/new-rules-for-marketing-and-pr/</link>
			</item>
	<item>
		<title>How To Write A Press Release 1 Day Masterclass.</title>
		<description>Need help writing successful press releases? 

AAP Medianet provides a training program to enhance your media communication skills. They are running a one day "masterclass" on July 27 in Rhodes, NSW (where ever that is)  designed to teach you how to grab the mass media spotlight by writing press ...</description>
		<link>http://renegadepublicist.com/blog/publicity/how-to-write-a-press-release-1-day-masterclass/</link>
			</item>
	<item>
		<title>Q. What Actually Is Newsworthy?</title>
		<description>A. Anything.

Literally, that is the answer.

I often receive emails and questions asking what makes a good story angle, as small business owners and internet marketers often feel their niche or industry just isn't newsworthy...

Well here is proof that anything can get exposure..



YEP, www.news.com.au has an article on THE FRONT PAGE ...</description>
		<link>http://renegadepublicist.com/blog/publicity/q-what-actually-is-newsworthy/</link>
			</item>
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		<title>35 Ways To Leverage Your Next Media Appearance</title>
		<description> My good buddy and author of the FANTASTIC book 'Make A Name For Yourself' Scott Ginsberg just made a great post on his blog about publicity.Scott has appeared on and in tonnes of US media - CNN, 20/20, COSMO, WSJ, USA TODAY, The Today Show...The 'King Of Lists' just ...</description>
		<link>http://renegadepublicist.com/blog/uncategorized/35-ways-to-leverage-your-next-media-appearance/</link>
			</item>
	<item>
		<title>Being Over Prepared</title>
		<description>This morning on Australia'a leading breakfast TV show 'Sunrise' there was a gentleman being interviewed about the problem with numeracy skills in our schools - he believes there is too much reliance on calculators and our youth can no longer do basic math in their heads... And I, the son ...</description>
		<link>http://renegadepublicist.com/blog/publicity/being-over-prepared/</link>
			</item>
	<item>
		<title>Creating a Publicity Plan</title>
		<description>“If we fail to plan, we plan to fail.” This saying is very important in today’s world. In this article, I will give you a few tips of how to create a publicity plan.

We should first understand that publicity is not the same thing as advertising. Advertising is a controlled ...</description>
		<link>http://renegadepublicist.com/blog/publicity/creating-a-publicity-plan/</link>
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