The Secrets Behind The 20min Press Release Result…
Hi All…
Now, as promised I’ve put together a couple of short videos walking you all through the steps I used to get a live radio interview within 20mins of the press releases’ distribution.
So just to remind you all….
The challenge was this:
1. Send out a press release following the formula outlined in the Renegade Publicist course
2. The media contacts I sent the release to where not to be on my personal rolodex (in effect a cold list).
3. It had to be on a topic I am not a known “expert” on.
4. I had to receive a call from a journalist to book an interview (radio, tv or print) within an hour.
Now.. the topic I chose to focus on was ‘Politics’, as it’s about as far away from my ’skill set’ as possible… I did however tie it back into something I know, ‘marketing’ - that’s one of the biggest secrets to getting media exposure consistently..
You have to continually find links between the topical news issues and your skills.
With the upcoming Australian federal election being the talk of the moment, all I had to do was find a link and an angle that would interest a journalist.
The angle and headline that I came up with was - Is Kevin Rudd The Smartest Marketer in Politics?
You can read the entire release here.
So how did I get it into the hands of a journalist in a way that ensured;
- It hit his desk immediately;
- It didn’t get thrown straight in the trash;
- It made him pick up the phone and call;
- All in under 20 mins?
Well check out part one of the video to find out:
.. and part two:
Oh yeah… here is a snap-shot of APPMediaNet’s Press Release List mentioned in the video:
Technorati Tags: press release, aap, aapmedianet, media, net, pr, pete, williams, kevin, rudd, Australian, politics, election
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I Just Had To Share This Really ‘SuperAwesome’ Publicity Story
Hi All…
I just had to post this quick email I just shared with the members of the inner-circle.
Now, a few so called ‘business experts’ laughed at me when I told them my Renegade Publicist course can get anybody exposure in the media in under 1 hour… BUT when I did it today in UNDER 20mins….
See I know my publicity course works, it has consistently got results for myself and my inner-circle clients time and time again… but as with everything there are skeptics out there, and I was challenged to prove that my techniques work.
Now, I am not one to back down from a challenge… I am still living on the fact that in grade 4 I could I could hold my breath under-water for longer than Billy, a grade 6 kid could !!!
Anyway, I took it upon myself to set the record straight once and for all.
The challenge was this:
1. Send out a press release following the formula outlined in the Renegade Publicist course (http://www.renegadepublicist.com/salesdraft.htm)
2. The media contacts I sent the release to where not to be on my personal rolodex (in effect a cold list).
3. It had to be on a topic I am not a known “expert” on.
4. I had to receive a call from a journalist to book an interview (radio, tv or print) within an hour.
Now, I was putting my balls on the line here.. Pardon the French, but I was… It was either going to work or blow up in my face….
And boy did it work!
I received my first call for a live radio interview within 20mins of the release going out to the media.
Yep, I sent out the release at 8:17 and just 1,200 seconds later my mobile phone rang with a hungry producer wanting me to discuss the topic live on air.
I don’t know what more proof these “so called experts” (and you for that matter) need, to realise that this publicity stuff actually works.
I sat down, wrote a press release following the formula in the Renegade Publicist course, sent it out and within 20mins I had FREE media exposure on Perth’s largest radio station - all on a topic I know nothing about.
Seriously, if you have a small business, own a website or even involved in a charity, you need to harness the power of publicity and start getting your name, product or message out there for free.
The pre-release offer for the Renegade Publicist home study course which I initially offered to the inne-circle is available at the massive 50% discount if you hurry and visit the “work in progress” sales letter here - http://www.renegadepublicist.com/salesdraft.htm
The course is jam-packed with audio cds, workbooks and critique certificates which allow you to send me your release for review before you send them to the journalists… I want to to succeed and have put everything I can to ensure your success into this course - even a full 100% money back guarantee.
Something I am going to do in the next 24 hours for you, is put a video here on the blog showing you EXACTLY what the steps I took to get the results I did this morning… Everything from constructing the release to the service I used to send it out etc etc
Cheers,
Pete ‘Provin Himself’ Williams
P.S. If you are wondering what the topic was, it was Politics, of all things.
P.P.S. If you seriously want these results to work for you, now matter what country to live in, make sure you get your hands on the heavily discounted pre-release of the Renegade Publicist course here: http://renegadepublicist.com/salesdraft.htm - Now the sales letter is a work in progress until I release it to the ‘general public’, so please excuse the spelling errors etc etc and just focus on the content and huge discount 
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How to SUCCEED at Publicity…
Hi Guys…
I just thought I’d share a recent bit of media exposure I’ve received recently.
It was a full page article in Australia’s newest personal development magazine for progressive people - SUCCEED.
Now this isn’t to show off, but to show you what’s possible when you apply the lessons and tips I want to share with you…
So how’d I get the exposure? Well it’s funny that you ask… See the darnedest thing happened… One day I stumbled upon the magazine, and thought I’d do something that’s vary rarely done in this world of email and txt messages… I decided to go out on a limb pick up a real life telephone, and actually give the publishers a call.
And guess what happened… Yep… They also had a telephone, and they answered it when it rang - Then a normal conversation occurred, and low and behold, a few weeks later an article about me appeared in their magazine.
That’s it… no press release, no tricky angle or pitch… just a conversation person to person.
On a side note… I really encourage you to have a look at this great new magazine about self development featuring The Secret teachers - SUCCEED. If you subscribe now for just $69.70 you get a FREE DVD valued at $97 plus up to five FREE issues. This issue issue features Aussie Home Loans John Symonds on how he saved himself, Dr John Demartini on building you life image, rock chick Natalie Bassingthwaite, a guide to where the property market is heading plus stacks of giveaways and free offers.
Don’t miss out go to www.succeedmagazine.com.au
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